Mr. Water Skiing
No single person has done more to make the world aware of the
glamour and fun of water skiing than Dick Pope, and few, if
any, have contributed more to the encouragement of tournament skiing.
His role in the former capacity is well known throughout the world.
Motion pictures, television, magazines, newspapers, billboards - any
media you can name - have proclaimed the beauty, the excitement, the
sheer fun of water skiing, all products of the fertile promotional
imagination of Dick Pope and the natural setting of his Cypress Gardens
in the heart of Florida's lake country.
Less known, particularly to those whose interest in water skiing goes
back only 20 years or so, was his role in organizing and promoting water
ski competition at national and international levels.
He sponsored the second World Championships at Cypress Gardens in 1950,
after his son, Dick Pope, Jr., and his show's prima Ballerina, Willa
Worthington, had competed successfully in the first world tournament at
Juan les Pins, France, the year before. He assisted in the
formation of the World Water Ski Federation, which was founded during
the Cypress Gardens competition.
Pope already was actively interested in the American Water Ski
Association. He served as AWSA vice president for the Southern
Region from 1948 through 1956, and hosted countless committee meetings
and informal discussions with association officials from all over the
U.S. that led to many innovations in three-event tournament skiing.
He later was elected as AWSA Vice President for Life, one of only four
ever so honored.
Except for the U.S. Nationals, Pope's Dixie Water Ski tournament was the
oldest and most prestigious annual tournament in the country until it
gave way in more recent years to his All-American Championships because
of the "provincial nature" of the title in the eyes of network
television producers.
Pope sponsored another World Championships at Cypress Gardens in 1957,
and he even chartered a DC-6 airliner to ensure that all of the world's
best water skiers would be on hand. It was by far the biggest
world tournament up to that time. Seventy-eight skiers
representing 28 countries participated. The overall winners were
Chuck Stearns of the U.S. and Marina Doria of Switzerland, a statuesque
glamour girl whom Pope immediately hired for his ski shows.
Pope's interest in water skiing, like that of so many of the pioneers of
the sport, began with his performances on the aquaplane. During
the 1920's, he and his brother Malcolm were an exhibition team on tour
mostly in south Florida. Malcolm was a speedboat stunt man while
Dick performed on his aquaplane back of the boat. He began using
water skis of the double-rope Fred Waller type in the late '20's, and
one of the first publicized pictures of a water skier going over a jump
ramp was that of Pope performing at Miami Beach in 1928.
During the Great Depression years, Dick and his wife Julie moved north
to apply his public relations flair, first in Waukegan, Ill., for
Johnson Seahorse Outboard Motor Co., and later in New York, but they
returned to Florida in 1936 to work on the realization of a dream -- the
development of a gardens that would attract visitors from all over the
world.
Cypress Gardens was started from a swamp on the edge of Lake Eloise near
Winter Haven, giving rise to the title a national magazine used for a
profile of Pope some years later: "Swami of the Swamp."
Flowers and pretty girls were the Garden's major attractions before
water skiing entered the picture. Actually, Julie was responsible
for the first Ski Show. Dick had enlisted in the Army not long
after the outbreak of World War II, and his wife was left with the
responsibility of running the budding attraction.
One afternoon in August of 1942, a group of soldiers showed up at the
gate and inquired, "When does the show begin?" There was no show,
but Julie saw an opportunity. She called her son and daughter
Adrienne, both of whom knew how to water ski, and told them to round up
some skiing friends and come quickly, prepared to put on a ski show.
It worked. The following weekend, over 800 service men showed up,
and the Cypress Gardens shows haven't missed a beat since.
As soon as he was aware of what was happening at the Gardens, Pope
immediately brought about the marriage of two activities that were "made
for each other," water skiing and photography. As the years
passed, almost as much attention and investment went into the
development of photographic talent and facilities as in the ski shows.
The investment has paid off, not only in the promotion of Cypress
Gardens as a premier tourist attraction but also in the projection of
water skiing as an invigorating sport that can be enjoyed by millions.
"Mr. Water Skiing" has left his imprint.
